KFC

Dialling up in-store brand communications for KFC stores

Studio: I-AM Lodon

Concept, copywriting, design and art direction for ambient in-store graphic communications. Using flour to enhance in-store brand communications, we develop unique typography that subtly emphasises and enhances the notion of their ‘freshly prepared’ offerings.

Drum Design Awards Finalist
Flour art worked by: Alison Carmichael
Photography by: Mowie Kay